Five Ways to Support Your Favorite Fan Page

Facebook fan pages. An amazing tool for connecting your audiences online and having conversations. Yay for conversations! However, growing your fan base organically when you’re a small nonprofit or a local business can be hard to do.
To begin, have a fan page, not a group page. Facebook created fan pages long after group pages were [...]

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Why I Don’t Link My Social Media Profiles

[Cross Posted at PRos in Training]
It seems like a good idea. When you update Twitter, why not update Facebook automatically… and while you’re at it, how about LinkedIn?
To me, each of these tools serves a different purpose and therefore needs different content. Certainly there is overlap in many instances, but it’s important to think about [...]

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