The Facebook Facts: Facebook at the UO

For faculty and staff here the UO (no related student information) interested in the uses and strategies of social media, Facebook in particular. An interactive panel discussion that will touch on the UO institutional Facebook/social
media being use…d, discussions on how departments can determine Facebook is right for them, and the background and help to make [...]

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Making the Business Case for Social Media: WVAMA Presentation

I had the pleasure of speaking to the Willamette Valley American Marketing Association today about making the business case for social media. What a great group!
If you’re interested, here’s my presentation: (technical note, it’s a quicktime movie, but it’ll advance like a slide show and links should be live)

Notes from slide 4:
90: Percent of US [...]

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Thoughts Out Loud: Local Governments Using Social Media

I had the pleasure of being part of a panel on KOPB’s Think Out Loud the morning of October 6. The topic was using social media in local government.
A few key points I think came out of the discussion (based on feedback I got from people):

Organizations must be deliberate and approach social media thoughtfully and [...]

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