Verve to Help Laurel Hill Reach Knitters Online

We love what we do! We always get to learn about new people, new markets and new ideas. Our latest addition to the Verve Northwest roster is no different.
Laurel Hill makes exotic wood knitting needles and crochet hooks. The company wants to engage knitters and crocheters online – and boy there are a lot!
Knitters are [...]

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Tactically Speaking: Adding Blogging to the Mix

The blogosphere is enormous. To really be able to reach your target audiences takes thoughtful planning and execution. When you connect through blogging and other social media tools, it’s possible to build meaningful dialogue and deeper relationships with your target audiences.
The single most important thing about blogging, I’d suggest, is to post regularly. If you’re [...]

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Let’s Talk: New Ways to Have a Conversation

Rewind 50 years, or 20 or even just 10. How many people could you expect to have a conversation with in your lifetime? How wide would your circle of influencers – or influenced – be?
Through web-based tools like blogging, social networks (Facebook or MySpace) and twitter, the possibilities for conversation have increased exponentially.
I thought I’d [...]

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New Ideas in Bloom!

We’re excited to launch our new blog here at Verve.
We made a brief, but ill-fated foray into blogging about a year ago. You can read the archives here. While the information was good, it always felt forced to me. Not natural and more like an e-newsletter than a blog. With a new energy and revitalization, [...]

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